We’ve been able to add value to clients’ businesses in a number of areas beyond Adwords, including identifying opportunities to reposition products based on relative search volume and competitor positioning, identifying opportunities to easily increase revenue from organic search, helping to improve landing pages and conversion funnels, etc. (if they’re even looking at your account at all) that they lose sight of the big picture. Most agencies are so focused on Adwords metrics like click-through-rate, Quality Score, etc. ![]() We’ve found that by doing everything that we can get to achieve incredible results for our clients, we can turn them into clients for life, and our business grows as a result. Often this leads to them aggressively pursuing new clients, over-promising and under-delivering, and a client base that is constantly churning. Most agencies only care about one thing – increasing their own revenue. This leads to better results for your business. By focusing exclusively on Adwords for ecommerce businesses (and other search advertising platforms like Bing Ads), we’ve been able to develop a deep expertise that most other agencies can’t compete with. We believe that how well you do something is directly related to how many things you do.
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